Google Search Ads Services

Get in Front of the Right Customers – Right When They’re Searching

When people search online, they’re usually looking for something specific. With Google Search Ads, you can place your business at the top of those search results exactly when your ideal customer is ready to take action. At Zaddle, we build focused, effective campaigns that help SMEs make the most of every click.

Our clients are based in many regions across the UK, including Lincolnshire, London, Cambridgeshire, Bedfordshire, South East of England, East Midlands, as well as both Northern Ireland and the Republic of Ireland.

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Why Google Search Ads?

Search campaigns are powerful because they target intent. Instead of waiting for someone to discover your business, you’re appearing at the moment they’re actively looking for what you offer. Done right, it’s one of the most cost-effective ways to:

• Attract high-quality leads
• Drive more calls, web enquiries, or sales
• Promote time-sensitive offers
• Outperform competitors on key search terms

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What We Do (That Makes a Difference)

Many agencies offer “Google Ads management.” What we do is more than ticking boxes. We’re not about bloated reports or generic strategies. We focus on what works for your business and industry.

1. Intelligent Keyword Targeting

We dig into how your customers actually search, finding the terms with the best blend of volume, intent, and cost-effectiveness. This forms the foundation of every successful campaign.

2. Crafting Ads That Get Clicked

A great ad speaks directly to your customer’s needs. We write search ads that stand out from the crowd and drive action, without blowing your budget.

3. Focused Campaign Structuring

We set up your campaigns with clarity and control in mind. That means clean account architecture, segmented by services, locations, or audience intent, whatever will help us scale your results.

4. Performance Monitoring & Refinement

Your campaign isn’t static (and neither are we). We review results regularly, fine-tune your ads and bids, and eliminate wasted spend. You’ll see what’s working, and what’s next.

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Built for SMEs Like Yours

We understand that smaller businesses need real impact from their marketing spend. Whether you’re a local service provider or an eCommerce brand, we help you compete with bigger players without needing a big-agency budget.

Transparent, No-Nonsense Reporting

We don’t hide behind jargon. You’ll always know where your money is going, how your campaigns are performing, and what we’re doing to improve.

Flexibility to Grow With You

We adapt campaigns as your business grows or shifts, whether you’re branching into new areas or adjusting for seasonal peaks.

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Let’s Talk Results

Whether your current Google Ads campaigns aren’t performing or you’re new to PPC and want to start strong, we’re here to help.

Zaddle’s Google Search Ads service is about one thing: getting more of the right people to take action, at the right time.

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Ready to get seen? Let’s make your next click count.