Six New Metrics To Emerge To Measure Success Of Ad Campaigns

By Liam Lally | 5th October 10

Another “by 2015” Google prediction is the emergence of six new measuring metrics to determine the success of advertising campaigns. Each will become vital the success of a campaign.

These include:

• Video Views.
• Website Traffic as a direct result of advertising campaign.
• Sentiment Analysis – measuring viral influence.
• Sentiment Analysis – measuring social chatter about brand throughout the internet.
• Foot traffic measurement into a store through geo-based technology.

Categories +

• Blog
• Blogging
• Facebook
• Fun Friday
• Google
• Google AdWords
• Google Analytics
• Google Data Studio
• Google Webmaster Tools
• LinkedIn
• Online Marketing
• Pinterest
• Projects
• Search Engine Optimisation
• Social Media
• Social Networking
• Star Wars
• Twitter
• YouTube

Get in touch

If you have any questions or if your website needs optimising to reach your target audience, contact me on the below:

Name(Required)

Email(Required)

Phone(Required)

Message(Required)

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.