Youtube Advertising

YouTube advertising offers an excellent way to not only get your business in front of a targeted, cheap audience, but also allows you to visually present your business in such a way that you can build trust among your audience because they know how your service is carried out.

YouTube offers a huge number of benefits to its members and advertisers alike. But why do YouTube ads work? Here are our reasons:

1. You only pay for ads when your potential customer watches the adverts.

This is so that you don’t waste money advertising to people who aren’t interested in your product or service. This is great news for everyone, especially those with smaller budgets, since you are more likely to make the most of your money.

2. the number of different targeting options for YouTube ads are excellent.

You can trim your potential audience right down to just the people who you want to see your advert. That way there is no chance of you advertising to someone who is not interested. You can use demographics such as age, location, gender and many more to define this audience.

3. YouTube ads offer cross platform advertising.

Whether your customer base uses desktops and laptops, tablets or a mobile phone, your advert will be available to view across all of these different devices.

4. YouTube offers a fantastic analytics tool right there on your YouTube account.

This will enable you to see exactly what is working and what isn’t. It will also help you understand who is watching your videos, where they are and how they are interacting with them.

5. Having ads will mean that your products and services are in front of a very specific audience.

Finally, along with all of the above points, you are much more likely to receive video shares and channel subscriptions and therefore are much more likely to create more opportunity to communicate with the people who matter. Your customers, after all, are your best marketers.

With all of these benefits, we believe that YouTube advertising is one of the best ways to make the most of your marketing budget, using a service that will engage and interest people who realistically are already interested in your brand. If you are interested in starting to use YouTube to advertise your business, why not give us a call on 08456 189700 and we will tell you how we can help. Alternatively, check out our YouTube Training For Business page to learn how we can teach you all of the ins and outs of YouTube, from setting up a page to advertising that page and using the analytics to refine your marketing efforts.

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Testimonials

I had the pleasure of attending a Business Club Lincolnshire meeting where Liam was the guest speaker. The subject of the presentation was "Generating Business Through LinkedIn". Liam clearly demonstrated his passion for the subject and his in-depth knowledge of Social Media as a business tool. Liam was very keen to share that knowledge with the group and was very open and helpful when questions were raised. Liam's presentation was very professional and I would not hesitate to recommend him if you are looking for advice or assistance with Social Media for your business.
Julia McGinn - Stone Moor Business Services

Liam has helped me get the most out of LinkedIn ensuring that I have the building blocks to create a great network. He took his time to go through the building of the profiles, all the way through to creating groups and the advertising opportunities. Liam is very passionate about what he does and this shows. He wants all his clients to succeed and really does put in the extra effort. I would recommend Liam to anyone and look forward to using his services again.
Justin Stockdale - Sense Financial Solutions

Liam has delivered 3 excellent workshops to employees of Bassetlaw District Council and also to local business owners/managers as part of our business support programme. He is an expert in social networking, search engine optimisation and google adwords and has the rare ability to make the most technical subjects understandable at all levels. Delegates have always left his workshops very much the wiser and enthused to use the knowledge to develop their businesses. We will use Liam's services in future programmes and have recommended him to other training providers.
Steve Walker - Retford Enterprise Centre

I have known Liam for around 8 years and have had many conversations about SEO, Google Ad-words and social media. I attended a course on Google Adwords that Liam was running and found that Liam's knowledge of Google Adwords is fantastic and the way he communicated it ensured I left with my head buzzing, full of ideas. I would recommend any of Liam's courses if you are looking for inspiration on anything Google!
Richard Hallsworth - Nicholsons Chartered Accountants

I recently attended one of Liam's training courses on how to get the best from LinkedIn for business. It was a most informative yet enjoyable morning and I am still not sure how Liam managed to pack so much in to half a day. The pace was just right - lively but totally inclusive - with all the verbal content being backed up by an easy to follow takeaway guide for later use. I look forward to growing my LinkedIn network with all my new knowledge and would thoroughly recommend the course to everyone who is (or wants to be) on LinkedIn.
Sandra Bird - An Shen Acupuncture