Tag Archives: Google

Another “by 2015” Google prediction is the emergence of six new measuring metrics to determine the success of advertising campaigns. Each will become vital the success of a campaign. These include: Video Views. Website Traffic as a direct result of advertising campaign. Sentiment Analysis – measuring viral influence. Sentiment Analysis – measuring social chatter about […]

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By 2015, Google expect the Mobile Device to be the most popular medium to view advertising. This means that the mobile device is expected to overtake laptops & desktop PCs as the way people access the internet. Google had already previously announced that every new idea they have in mind will be developed firstly with […]

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Google has predicted that by 2015, 50% of all online adverts will include a video, which can be purchased on a cost per view basis. YouTube has now reached a stage whereby every 2 minutes sees 24 hours worth of video content uploaded. Google have also been testing a new service through YouTube called TrueView. […]

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At the beginning of this week I started to see instant results showing up on the Google search page. On further investigation it appeared to be a preview of the new Google instant search that launched officially today. Essentially as you begin to type a word into the search box, google not only shows you […]

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