Category Archives: Blog

Google Predicts Massive Rise In Video Online Ads

By Liam Lally 5th October 2010 Blog & 2 more

Google has predicted that by 2015, 50% of all online adverts will include a video, which can be purchased on a cost per view basis. YouTube has now reached a […]

Twitter Transforms Again

By Liam Lally 15th September 2010 Blog & 3 more

One of the biggest changes to Twitter was announced today, with the roll out expected to take up to eight weeks to complete. Over this time, some Twitter users will […]

The great SEO experiment – SEO Lincolnshire

By Liam Lally 15th September 2010 Blog & 2 more

Recently I was at a Search engine optimisation presentation, when the presenter inadvertently did two things. Firstly he talked about how well ranked he was for SEO Lincolnshire, a search […]

Google Instant Search

By Liam Lally 8th September 2010 Blog & 1 more

At the beginning of this week I started to see instant results showing up on the Google search page. On further investigation it appeared to be a preview of the […]

What does a first page Google position really mean?

By Liam Lally 29th July 2010 Blog & 1 more

All search engine optimisation companies talk about getting your website on to the first page of Google. But what does this mean in terms of actual visitor numbers or potential […]

Google AdWords – Broad Match Refinement

By Liam Lally 19th May 2010 Blog & 1 more

Many advertisers begin Google AdWords with a broad match keyword phrase. For example – Garden Furniture The problem has been that Google runs an “extended broad match” programme automatically which […]

Google Wave Is Now LIVE!

By Liam Lally 19th May 2010 Blog & 1 more

Google have just announced that Google Wave is now open to everyone to use. To download Google Wave and start “Waving’” – Google Wave Sign Up Page Look out for […]

AdWords Certification Programme Details

By Liam Lally 26th April 2010 Blog & 1 more

Google have just announced the AdWords Certification Programme (which has been brought in to replace the Google AdWords Qualified Individual / Company certification). Each Google AdWords Certified Individual will need […]

Google Maps Rebrands to Google Places

By Liam Lally 20th April 2010 Blog & 1 more

Google have just announced a rebrand for their Google Local Business Centre (or Google Maps). It is to be called Google Places. Please watch this video for more information (or […]

Site Speed Update sees changes on Google 1st Page

By Liam Lally 12th April 2010 Blog & 1 more

Friday saw Google update their search results taking site speed into consideration. There weren’t any massive changes (that I have seen) in the search results, with the exception of a couple […]

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Testimonials

I recently attended one of Liam's training courses on how to get the best from LinkedIn for business. It was a most informative yet enjoyable morning and I am still not sure how Liam managed to pack so much in to half a day. The pace was just right - lively but totally inclusive - with all the verbal content being backed up by an easy to follow takeaway guide for later use. I look forward to growing my LinkedIn network with all my new knowledge and would thoroughly recommend the course to everyone who is (or wants to be) on LinkedIn.
Sandra Bird - An Shen Acupuncture

I have known Liam for around 8 years and have had many conversations about SEO, Google Ad-words and social media. I attended a course on Google Adwords that Liam was running and found that Liam's knowledge of Google Adwords is fantastic and the way he communicated it ensured I left with my head buzzing, full of ideas. I would recommend any of Liam's courses if you are looking for inspiration on anything Google!
Richard Hallsworth - Nicholsons Chartered Accountants

We have known Liam since 2009 and his knowledge and guidance with respect to Internet Marketing and the use of Google is second to none. In addition, the depth of research and detail that he employs to give the best results and advice are usually not reflected in the costs associated with this expanding business area. We would have no hesitation in recommending Liam and Zaddles knowledge and services to anyone serious about improving their business sales and exposure through an Internet presence
Mike Warden - Flexicomms

I had the pleasure of attending a Business Club Lincolnshire meeting where Liam was the guest speaker. The subject of the presentation was "Generating Business Through LinkedIn". Liam clearly demonstrated his passion for the subject and his in-depth knowledge of Social Media as a business tool. Liam was very keen to share that knowledge with the group and was very open and helpful when questions were raised. Liam's presentation was very professional and I would not hesitate to recommend him if you are looking for advice or assistance with Social Media for your business.
Julia McGinn - Stone Moor Business Services

Liam's knowledge and expertise in the field of Internet Marketing, Google Search Engine Optimisation, Google Adwords and Social Media is evident for everyone to see. We invited Liam to discuss the possibility of including SEO within our current website update. He spent a lot of time understanding our business and the products and services we provide and went away to produce a proposal. His attention to detail and commitment to offer the highest level of service meant that Liam spent several days researching the opportunities for Allen Signs. The proposal he provided was excellent, clearly explaining the research he had undertaken with accurate figures of potential search details. With such a comprehensive proposal it was decided to hire the services of Liam and Zaddle Internet Marketing. Since we have worked together on the project Liam has shown that his undoubted ability to produce is matched by a very friendly and personal service, often going above and beyond to help with this project and others. I would not hesitate to recommend Liam to anyone interested in improving there online marketing and having referred his services already the feedback received mirrors the service we have been provided, reinforcing his status as a Google Specialist.
Glen Merryweather - Allen Signs