Did I Dream It Or Is This A New Google Search Result Layout?

By Liam Lally 17th August 2011 Blog & 1 more

I (think) I only noticed this style of layout on Google yesterday –

But then I got to thinking – have I read about this ages ago on another forum (or did I dream it?).

Does anyone know how long Google has been showing these types of results? Is this a sign of how it might show results moving forward? Is it a way to protect a “brand” search for the big brand websites? As you can see from the results, doing a search for my company name “Zaddle” realistically moves everything else “below the fold” – i.e. I have to scroll down to see any other results.

If this is the case on a “branded” search (or even just a company name search that isn’t necessarily branded) – could this make any difference for affiliate marketers (in a negative way for them)?

Sorry to ask more questions than give answers!!

Please leave your thoughts below.

Liam

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