Did You Know Google Uses Human Raters To Improve Search Results?

By Liam Lally 1st May 2012 Blog & 2 more

Matt Cutts (head of Google’s Spam team) has recently added a new video to YouTube explaining how Google uses “Human Raters” to help with improving their search results. He explains it much better than me below:

Not sure about you, but I found it fascinating how Google are continually trying to improve the search results – especially when you consider that the statistics still show less than 6% of people using Google go beyond the first page of results.

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